This means the shortcut you are using is broken or the software is corrupted and it doesn't work properly anymore. The best way is to delete the shortcut then create another one. Go to where the application is installed and create a new shortcut. Right click the executable file and select Send to > Desktop (Create shortcut) then access the software again. If you encounter the same error, re-install the application because registry items might be corrupted, therefore preventing you to start the application correctly.